
Apuesta Total
The operator that multiplied its business in record time
5x GGR in just 12 months

Major sports events are gold for online operators. But when the moment comes to capitalize on that opportunity, many find themselves tied to rigid platforms that cannot scale.
The real challenge
Apuesta Total faced what most operators face: total dependence on third parties for every change, integrations that took weeks and systems that collapsed exactly when they were needed most.
"We wanted to be owners of our own destiny, innovate constantly and build a differential experience for our users."
— Gonzalo Pérez, CEO, Apuesta Total
The transformation
With the Calímaco platform, Apuesta Total regained full control:
Full autonomy: in-house management of front-end, gamification and user experience without depending on anyone.
Integrations in days, not months: fluid connections with Evolution, Pragmatic Play and any provider they need.
Real scalability: 99.99% guaranteed uptime, even during unpredictable traffic peaks.
Embedded AI: CALIA automates promotions, segments users and anticipates business needs before they happen.
The numbers that matter
In 12 months:
- +38.8% GGR growth
- +34.86% more players
- 2x sports bets
- 2x sports players
Monthly:
- +37.7% GGR growth
- +37.97% more withdrawals
- +37.81% more registrations
- +38.2% more deposits
The differentiator
We don't sell software. We deliver operational autonomy.
While your competitors wait weeks for a simple change, you innovate in real time. While they lose opportunities to slow systems, you capture every event, every trend, every golden moment.
Ready to take back control of your operation?