How to Launch Your Own Online Casino: Practical Guide
Introduction
In the fast-paced world of online entertainment, virtual casinos have become a very attractive option for entrepreneurs. The possibility of launching your own online casino not only opens up great financial opportunities but also allows you to enter a global market in full expansion. In a saturated digital landscape, the gaming industry stands out as a lucrative and dynamic sector.
Why a Virtual Casino?
Before diving into developing your platform, it's important to understand why the sector is experiencing an unprecedented boom. It is a market accessible from anywhere with an internet connection, with impressive growth forecasts: in 2022, the global industry was valued at around 65.6 billion dollars, and it is estimated that by 2030 it will exceed 153 billion. In Spain, the DGOJ estimated the GGR for the third quarter of 2023 at 304.26 million euros, 23.6% more than in the same period the previous year. In Latin America, revenues increased from 1.3 billion in 2020 to a projected 4.2 billion by 2026, driven mainly by soccer betting.
Legal Requirements to Operate an Online Casino
Launching an online casino involves meeting strict legal and gaming license requirements. In Spain, the activity is regulated by Law 13/2011 and requires obtaining a license from the DGOJ. Calímaco does not manage licenses, but advises the operator and, once obtained, facilitates the automatic sending of data to the regulator through its Calímaco Vault application, which reports information on players, transactions, GGR, and safe gaming obligations.
Technological Infrastructure of Your Platform
The success of a virtual casino depends on the robustness of the software that supports it. In addition to attracting users, you must offer a personalized, smooth, and secure experience that encourages retention. A modern platform integrates state-of-the-art encryption, advanced security measures, and allows for unhindered scaling. Calímaco proposes an open and modular architecture that grows at the pace of your business, with a comprehensive back office adapted to the main regulators. Among its advantages are customizable modules, real-time transaction management, multi-brand analysis, product editor, fraud prevention, affiliate network, and its own events website.
24/7 Support in Your Language
The operator should not be limited by technical support issues. Calímaco offers permanent and personalized assistance, in your language, with a human contact that works closely with your team and integrates with external providers according to your rules.
Attracting and Retaining Players
In a competitive market, attracting new users is as important as retaining them. For this, you need digital marketing strategies that control the entire conversion funnel and create experiences tailored to each profile. Calímaco's platform provides updated dashboards with data from diverse markets such as Spain, Brazil, Mexico, or Peru, enabling informed decisions and real-time promotions adapted to each player's preferences.
Secure Payments and Transactions
Financial transparency is vital. A payment system protected with advanced encryption and anti-fraud policies inspires confidence and complies with regulations. Calímaco detects suspicious operations, cross-checks data with police databases, and verifies identities for a quick and secure onboarding. Its system supports multiple payment methods and providers, and adapts even to casinos that accept cryptocurrencies, always under the legal framework of each country.
Trends and Innovation
The industry evolves alongside technology. Cryptocurrencies, live games, virtual reality, and augmented reality are already part of the cutting-edge offering; thus, you need a platform capable of incorporating these innovations seamlessly and continuing to scale.
Ready to Start?
If you are considering launching an online casino and are looking for a solution that supports you at every step, Calímaco is ready to help you turn your idea into a successful business.
