Scalability in Online Betting Shops and Casinos
From betting on the duration of the anthem to trying to guess the color of the energy drink that will be poured over the winning coach when the game ends. For major sporting events like the Super Bowl, the Champions League, and even the Olympic Games, betting shops offer some of the most curious possibilities.
There is no doubt that these events are a great opportunity for online operators when it comes to generating income and increasing both the number of players and transactions. But they can also be a double-edged sword, especially if their platform does not have scalability capacity and cannot support thousands of users connected simultaneously.
At the pace at which the online gaming sector is advancing, scalability is no longer an option; it is an essential requirement for the success of any operator. When we talk about scalability, we are referring to the capability of a computer system or hardware to grow and adapt efficiently to increasing demand and workload.
In the case of casinos and betting shops, this scalability translates into being able to handle a higher number of transactions, users, and activities without the system crashing or being negatively impacted in performance.
The Importance of Scaling Your Betting Shop
Currently, many operators work with monolithic platforms, which are rigid and limited. Faced with an increase in traffic or transactions, these platforms can become blocked, crash, or generate errors, which results in economic and trust losses from the players.
The growth of the online gaming sector has intensified competition; customer satisfaction is essential: the player who leaves probably will not return.
What Do Players Expect?
Seamless gaming
Quick transactions
Platform available at all times
If the online casino is not scalable and cannot handle demand spikes, players will experience delays, system crashes, and access problems; they will look for other alternatives.
Moreover, traffic flows vary depending on major events, promotions, or off-peak hours. A scalable system adapts seamlessly, maintaining operational efficiency and user experience.
5 Keys to Scaling Your Betting Shop
1. Scale Horizontally and Vertically
Horizontal scaling (adding servers/nodes):
Load balancing: evenly distribute traffic.
Containers: create replicable and easily scalable instances.
Cloud or CDN: ensure quick access and scaling on demand.
Vertical scaling (enhancing individual servers):
Optimize your Database for high transaction volumes.
Optimize your code to reduce server load.
2. Use Asynchronous Operations
Allows long processes to run in the background without blocking others, ensuring a smooth gaming experience (e.g., credit card validations).
3. Organize Your Betting Shop Resources
Avoid resource contention:
Order them from more to less.
Release them as soon as possible.
Avoid controversial or overly shared resources.
4. Design Switchable Applications
Session independence: a player's actions do not affect others.
Modular components: games and applications as independent modules that scale according to demand.
5. Fragment Resources and Activities
Divide operations into smaller parts:
Games: logically group them and distribute them on separate servers.
Transactions: divide financial and gaming tasks to avoid bottlenecks.
Cache: temporarily store common results to reduce load.
Or… Contact Calímaco
Scalability is critical for casinos and betting shops; it makes the difference between the success and failure of an operator in online gaming.
To stay ahead and offer a unique experience, operators must invest in scalable systems and modular platforms that adapt to their needs. This is what we do at Calímaco.
If you have an online casino or a betting shop and want to scale, contact us and we will help you.
